Felt the post was written for someone like me without explicitly addressing me, and a look at <a href="Blog" />heliograph</a> produced the same fit, when content lands on its target without pandering you know the writer has done careful audience thinking rather than relying on demographic...
If you scroll past this site without looking carefully you will miss something, and a stop at <a href="Blog" />heliograph</a> extended that mild warning, the surface of the site does not advertise its quality loudly which means careful attention is required to recognise what is being offered...